Appledew US

Rabail I

Digital Marketing Strategy: Key Components & Tips to Get Started

In 2000, 52% of Americans regularly used the Internet, according to Pew Research. The digital age had just begun. By mid-2019, 90% of Americans were already internet users. A generation had reached adulthood and knew just a world formed by electronic technology. The first twenty years of the 21st century were a time of fast …

Digital Marketing Strategy: Key Components & Tips to Get Started Read More »

Ten expert digital marketing ideas to help your business survive the recession

With the COVID-19 pandemic still ongoing, the ongoing war in Ukraine putting further pressure on rising interest rates, and the potential disruption of supply chains due to blockages in China, the economic outlook is fraught with uncertainty. Economists warn that the United States could be headed for a recession next year or early in 2024 …

Ten expert digital marketing ideas to help your business survive the recession Read More »

How to create an excellent nonfiction e-book

What is a nonfiction e-book? A nonfiction e-book is a written document that focuses on facts. It contrasts with fictional stories. It can be a memoir, a compelling biography, a coffee table design guide, a self-help book, or even a travel guide to Chile. As long as the content is accurate and none of it …

How to create an excellent nonfiction e-book Read More »

How to create an e-book for your business to attract more high-value customers

“It’s better to give than to receive” still has a broad, universal appeal. We borrow this old advice to demonstrate the benefits of a profitable content marketing strategy – offering an e-book. People quickly tire of being sold something, no matter how much they need. On the other hand, learning something new or necessary keeps …

How to create an e-book for your business to attract more high-value customers Read More »

How to measure ROI for digital marketing campaigns (and when not to do it)

Digital marketing campaigns are an essential part of doing business, even though it can be challenging to measure ROI. In some cases, premature ROI measurement is counterproductive. Digital marketing is a large category that encompasses a wide range of channels and strategies to increase brand visibility, improve a company’s reputation, and ultimately convert leads into …

How to measure ROI for digital marketing campaigns (and when not to do it) Read More »

How digital marketing can increase website traffic and how a digital marketing agency can help grow your business 

So you have a website? That’s a significant first step, but – it’s like you have a business that nobody knows about. So the genuine concern is: how do you attract people to your website the way you would attract people to your business? You should develop a digital marketing strategy. That will give you …

How digital marketing can increase website traffic and how a digital marketing agency can help grow your business  Read More »

Why website design and development is essential, and how it helps make your business profitable?

Alfred With the advent of new technologies, it’s easy to miss valuable opportunities. The situation is even worse if you don’t have the expertise to take advantage of these changes. That’s the scenario for companies with limited website development and design knowledge. Services have tremendously changed the way the business world works. This article offers …

Why website design and development is essential, and how it helps make your business profitable? Read More »

9 Ways to Reach Your Clients with Email Marketing

Why e-mail marketing? What makes e-mail advertising one of the best digital marketing strategies available? Before we discuss unique campaign ideas, we’ll share why e-mail marketing should be an integral part of your strategy. 1. E-mail is used everywhere in the world Of all the marketing strategies available, e-mail is one form of communication that …

9 Ways to Reach Your Clients with Email Marketing Read More »

Top 9 Best Inbound Marketing Strategies and Tactics for 2022

The best inbound marketing strategies for faster growth. Inbound marketing strategies and tactics help create predictable and repeatable streams of new leads, customers, and revenue. This article gives B2B companies incredibly actionable inbound marketing strategies that you can quickly implement into your best B2B inbound marketing campaigns today. Below is a scalable playbook for improving …

Top 9 Best Inbound Marketing Strategies and Tactics for 2022 Read More »