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Marketing Campaigns

Google ads vs Facebook ads

Why are Google Ads better than Facebook? 

What is Facebook advertising and marketing? Facebook is a powerful social network system for both people and organizations. Around 1.6 billion individuals worldwide are connected to SMEs. Facebook advertising is essential in developing and running an ad campaign can use the Facebook Ads Manager tool to reach target audiences based on location, account data, and […]

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Top 9 Best Inbound Marketing Strategies and Tactics for 2022

The best inbound marketing strategies for faster growth. Inbound marketing strategies and tactics help create predictable and repeatable streams of new leads, customers, and revenue. This article gives B2B companies incredibly actionable inbound marketing strategies that you can quickly implement into your best B2B inbound marketing campaigns today. Below is a scalable playbook for improving

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Facebook ads marketing

What are the four key formats of Facebook ads?

What is the Facebook ad format? Facebook ad formats are all about the creative presentation of your advertisement. The advertisement layouts are chosen for every marketing goal vary, and not all styles are functional for all advertising and marketing purposes.Currently, you can choose from the following advertisement styles Video advertisements Photo advertisements Slide ads Swirl

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The most important skills to cultivate in your social media marketing department

The need for social media skills and social media advertising professionals is growing exponentially. If a brand doesn’t have a social media presence today, it’s likely to fall behind and lose out to competitors.  More than 2.45 billion people use Facebook, millions also use social media platforms like Instagram and Twitter, and 1 billion users

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How to Automate Your Email Marketing: The Ultimate Guide

The use of predefined rules to trigger email messages and personalize your messages based on specific actions customers take—or don’t take, using email or marketing automation software. Some examples include when you automate welcome emails sent when a customer signs up for a mailing list, similar product recommendations after a user has bought from your

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Why are website design and development essential, and how does it help make your business profitable?

As a rule of thumb, creating an online presence for your business or company does not end with the fundamental development of a website for your business or organization. It would be best if you considered a few things to improve your reputation on the Internet. What are the benefits for web admins, and how

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Social media marketing in 2022: How to choose the right platform and advertising for your brand

Amid constant modifications to social media algorithms and search engine rankings, getting your content noticed can be challenging. While organic search is the cost-free and perhaps more convenient option, the chances of going viral without leaving some money on the table are slim.   Even though earned and owned media retain their marketing value, paid

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Email-marketing

How do businesses use e-mail marketing?

How do companies make use of e-mail advertising and marketing? Companies utilize e-mail to Communicate with existing and possible customers regarding new products or services (79%). To introduce events and promos (71%). Transactional messages, such as invoices and verifications (68%). Customer care (67%). Generating leads for sales (48%). Why is e-mail advertising crucial? So far,

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